8 Ways to Be Exceptional Daily
8 Ways to Be Exceptional Daily Most salespeople want to succeed, but often, they find it’s easier said than done. Those who do succeed realise that it’s not the most skilled person who excels at sales, but it’s the one who puts in the most effort. Choosing to ‘show...
4 Ways We Help Your Business Grow
4 Ways We Help Your Business Grow For any business owner, the growth of their business is an undying concern. But unless you’re a sales and marketing expert, you may not have the know-how to grow your business efficiently. Fortunately, we have made it easy for small...
Seriously, Stop Boring Your Audience
Seriously, Stop Boring Your Audience The father of advertising, David Ogilvy, once said; “The best ideas come as jokes. Make your thinking as funny as possible.” There are far too many brands who shy away from humour in their campaigns—simply for the fear of offending...
2018 Marketing Design Trends
2018 Marketing Design Trends Like web design, marketing design is something that changes rapidly. Shutterstock – a stock photography company, released its 2018 Creative Trends Report today. This report fills us in on the marketing design trends we should know about...
10 Web Design Trends You Should Know About
10 Web Design Trends You Should Know About Web design is constantly changing – what looked good and modern in 2016 can appear outdated in just two years. Also, trends that were once dismissed as old-fashioned, can unexpectedly come back into style. Here are web design...
What is Relationship Selling?
What is Relationship Selling? Are you a relationship seller or a transactional seller? What’s the difference, you may ask? Well, transactional selling is quick and impersonalised. This works well for low-cost products where it’s not necessary to invest in building a...
Does Blogging Help Your Business? New 2017 Data
Does Blogging Help Your Business? New 2017 Data If you’re not checking your analytics and you’re not analysing it, it’s difficult to tell whether blogging provides a direct positive influence on your revenue. On the positive side, for the past four years, Orbit Media...
7 Psychological Ways to Establish Trust with a Stranger Both Online and In Person
7 Psychological Ways to Establish Trust with a Stranger Both Online and In Person The deceptive salesman is unlikely to have a prosperous sales career. Make a few unsavoury deals and the word will spread like wildfire. But you don’t have to become a dodgy salesman to...
The Importance of Content Creation During the Holiday Season
The Importance of Content Creation During the Holiday Season Just like that, we have reached the end of 2017. This is a period of celebration and gratitude for the year that has been. But as much as you want to celebrate and get into vacation mode, there’s something...
How Can You Add Personality to the Sales Process?
How Can You Add Personality to the Sales Process? The sales process is pretty interesting. Businesses spend thousands of hours trying to convince people that they’re not robots, they’re lovable and interesting, but unfortunately, many times their audience doesn’t buy...
TED Talks Every Salesperson Should Watch!
TED Talks Every Salesperson Should Watch! TED Talks are viewed by many worldwide and they are valuable in helping people understand complex topics. But did you know that some TED Talks can motivate your sales team to do better? Here are five TED Talks every...
How to Get Better at Copywriting
How to Get Better at Copywriting Copywriting is the process of writing promotional and advertising material. This includes information on websites, brochures, adverts, billboards, emails etc. Just by looking at all the adverts around you, you can tell that copywriting...
New Study Shows What Makes a Winning Sales Demo
New Study Shows What Makes a Winning Sales Demo Have you ever wondered what makes a winning sales demo? Well, the data science team at HubSpot, along with the Senior Director of Gong.io, claim to have the answer. After studying over 67,149 SaaS sales demos in a...
Turn Strangers into Customers with Inbound Marketing
Turn Strangers into Customers with Inbound Marketing You may have heard of or seen the term “inbound marketing” being mentioned by marketers or salespeople, but what does inbound marketing mean for you? How does inbound marketing help you as a business move forward?...
How to Qualify a Sales Lead Correctly
How to Qualify a Sales Lead Correctly What it means to qualify a sales lead: When the marketing team receives leads from their marketing efforts, they have no idea whether those leads are suitable for their business or not. Qualification starts the minute a lead is...
How to Make the Most of a 10-Minute Sales Phone Call
How to Make the Most of a 10-Minute Sales Phone Call Most salespeople need more than 10 minutes on a sales call, but the sad reality is that in most cases, a client does not have much time to have long discussions over the phone. At most, you will get 10 minutes when...
8 SEO Strategies You Should Forget About in 2017
8 SEO Strategies You Should Forget About in 2017 To say that SEO (Search Engine Optimisation) has changed dramatically is an understatement. The strategies that worked two, three or five years ago may no longer work today. Last year we saw Google change their...
How Whitespace Moves Your Web Design Up 10 Notches
How Whitespace Moves Your Web Design Up 10 Notches What is whitespace? Ever gotten to a website and felt overwhelmed by the amount of information the page contained? Wish you knew where to click but just couldn’t because you didn’t find what you were looking for?...
Why You Should Never Use Scripts
Why You Should Never Use Scripts At SnappSales, we don’t believe in scripts. Read more about our methodology here. If you’ve worked in sales, you’ve probably come across a sales script. Most of them go like this: “Good day, Sir/Mam, Is this a good time to speak to...
Increase Your Sales with these Four Bots
Increase Your Sales with these Four Bots In a previous blog, we spoke about bots and how they are becoming the future for business. In this blog post, we have compiled a list of some of the best bots available for salespeople. Why do you need a bot? It’s rather...
How to Build a Reputable Brand Voice Online
How to Build a Reputable Brand Voice Online Build a reputable brand online with SnappSales. Give us a call! 60 percent of small businesses are online, and out of that, about only 12 percent have a reputable brand voice online. This is according to a global Redshift...
Customer Retention Strategies from Your Favourite Brands
Customer Retention Strategies from Your Favourite Brands You may have known this already, but if you didn’t know, retaining your current customers will help you grow! Studies have shown that retaining current customers results in a greater ROI and costs 5-25 times...
Why You Need a Lead Generation Specialist for Your Business
Why You Need a Lead Generation Specialist for Your Business Whether your business is a B2C or a B2B, one thing stands true: You need a constant supply of leads to keep it going. A typical sales cycle involves the following: Prospecting to attract leads Setting up...
How to Get More Leads for Your Business
How to Get More Leads for Your Business Have you hired sales reps, sent out brochures, posted on social media but are still not getting the leads you were hoping for? Perhaps you need an expert. In this blog, we will discuss why a DIY approach to lead generation is...
6 Mantras from the World’s Greatest Sales Leaders
6 Mantras from the World's Greatest Sales Leaders What makes a good mantra? If you ask Tony Robbins, he’ll say; “Without gratitude and appreciation for what you already have, you’ll never know true fulfillment.” and if you ask Oprah Winfrey, she’ll say; “Be thankful...
4 Digital Marketing Strategies You Should Employ in Your Business
4 Digital Marketing Strategies You Should Employ in Your Business Join other companies who said yes to top-notch digital marketing. Digital marketing (also known as data-driven marketing) is the marketing of products and service online. It includes mobile advertising,...
Why Every Website Needs Cornerstone Content or a Pillar Page
Why Every Website Needs Cornerstone Content or a Pillar Page Content marketing as we know it has changed in the last year. This is mainly because the way people search for information has changed. Also, search algorithms work a little bit differently now. As a result,...
6 Brand Management Tools You Should Be Using Today!
6 Brand Management Tools You Should Be Using Today! You have goals for your business and one of them is making sure that you make a good first impression online. Why not track your brand’s presence online with these six tools? 1. Social Mention Social Mention is a...
50 Sales Quotes to Motivate Your Sales Team
50 Sales Quotes to Motivate Your Sales Team SnappSales can help ease your frustration of an empty sales pipeline Let’s chat! We all need a little motivation, especially when things are slow and we’re not hitting our targets. If you’ve got a sales team that needs an...
20 Online Marketing Statistics That Will Blow Your Mind
20 Online Marketing Statistics That Will Blow Your Mind Click here and join other companies who excel in content marketing today! Did you know that by 2019, most of your internet traffic will come from videos? Yep! According to experts, video will account for 80% of...
Are Chatbots the Future for Business?
Are Chatbots the Future for Business? SnappSales helps IT and Software companies engage with their audience. Want to learn more? Give us a call! I’m sure you’ve realised that some of your favourite brands are engaging with you via chat. At present, it’s mostly used on...
How to Use Instagram Stories to Generate Leads
How to Use Instagram Stories to Generate Leads If you thought Instagram stories was just a way for people to share their daily lives, you’ll be surprised to know that companies are using it to make BIG business. In 2016, some companies have reported generating most of...
5 Good Things We Can take away from Traditional Marketing Methods
5 Good Things We Can take away from Traditional Marketing Methods Everywhere I look it seems everyone is doing the same thing. Are you bumping up your blog content? 80% of companies are doing that. Are you indulging in social media ADs and boosts? 90% of businesses...
Top 20 Places Where You Can Find Inspiration for Campaigns and Ads
Top 20 Places Where You Can Find Inspiration for Campaigns and Ads Every business wants to be competitive. And in this age, competition is so rife that one must use everything at their disposal to outperform the rest. Perhaps you’ve created a few social media ads or...
11 Steps to Create the Best Infographics that Go Viral
11 Steps to Create the Best Infographics that Go Viral As mentioned in a previous blog post, every business should publish infographics. This is because the human brain retains graphical information better than text-only information. Using infographics is useful when...
How Using Infographics Can Bring More Leads to Your Website
How Using Infographics Can Bring More Leads to Your Website How often have you created and published an infographic on your website? We asked some business owners and only 10% of them feel that infographics are useful. Others feel that infographics require too much...
10 Unconventional Ways to Write Better Emails
10 Unconventional Ways to Write Better Emails Let’s face it, in this age, one must be extra creative to get their brand into people’s hands…or in this case, into people’s mailboxes. With the overabundance of emails popping in our mailboxes daily, consumers may miss...
How to Use Humour to Write Better Emails
How to Use Humour to Write Better Emails Have you ever read an email that had nothing to do with you, but you just kept reading because it grabbed your attention? That’s the effect of writing great emails! Because prospects receive countless emails in their mailbox...
Grow Your Business Faster with Marketing Automation
Grow Your Business Faster with Marketing Automation Marketing automation has become a buzz word in the sales and marketing industry. But for those who are new to this term, what exactly does it mean and why should you pay attention to it? What is marketing automation?...
How to Create the Best Ads on Facebook, Twitter and Instagram
How to Create the Best Ads on Facebook, Twitter and Instagram It seems that social media advertising has skyrocketed since the first ad went out on Facebook in 2005. It generates on average $11 billion in ad revenue, up from $6.1 billion in 2013. This means that a lot...
11 Conversation Starters for Better Networking
11 Conversation Starters for Better Networking We’d all like to become natural conversationalists - to work a room, going from person to person and impressing them with our likability. Sadly, though, for some people, starting conversations with strangers can be...
How to Build a Convincing Landing Page
How to Build a Convincing Landing Page Most organisations have many offerings, but sometimes, they just want to promote one core offering to their audience. Landing pages are a great way to highlight one of your products or offerings. If you’re not building them, you...
Tips to Avoid Sounding and feeling like a Desperate Salesman
Tips to Avoid Sounding and feeling like a Desperate Salesman Ever heard that desperation can be smelled from a mile away? Well, if you thought this was just a saying, you’ll be surprised to know that there’s science attached to it. Yep, scientists say that your body...
When Have You Last Revised Your Website to Ensure Great Conversion?
When Have You Last Revised Your Website to Ensure Great Conversion? How often do you redesign your wardrobe, house décor or reinvent yourself? If you’re anything like the most of us, you may have done this or at least thought about doing it at some point in your life....
What CRM System is Best Suited for Your Business and Why
What CRM System is Best Suited for Your Business and Why Customer relationship management (CRM) is at the pinnacle of any business. Without clients, your business is dead. Hence why many experts say that if a business can manage their client base properly, they can...
How Sales Conversion Looks for An IT Company
How Sales Conversion Looks for An IT Company Lead generation differs from industry to industry and from target market to market. I will take it further and say that it also differs from company to company. Justifiably so because each company has its own way of doing...
What is Branding and How Can It Help Gain Better Clients?
What is Branding and How Can It Help Gain Better Clients? “Your brand is what other people say about you when you’re not in the room.” – Jeff Bezos, Founder of Amazon Branding is not marketing. Yep, that’s correct. When marketing, one is simply pushing people to...
A Step-by-Step Guide on Tailoring Your Value Proposition to Each Prospect Before Follow Up
A Step-by-Step Guide on Tailoring Your Value Proposition to Each Prospect Before Follow Up A value proposition defines the value your company will bring to each client. Since this value is specific to each client, a generic value proposition will not give you the edge...
Become a Marketing Leader in Your Field with these 6 Great Tips
Become a Marketing Leader in Your Field with these 6 Great Tips Every business is in the ‘business of sales’, whether they want to believe it or not. Whether you’re a B2C or a B2B company, you are getting your clients through some form of marketing. Yes, word of mouth...
What is Client Centric Selling and Why is it Important?
What is Client Centric Selling and Why is it Important? "Biggest question: Isn't it really 'customer helping' rather than customer service? And wouldn't you deliver better service if you thought of it that way?" -Jeffrey Gitomer While every business is client focused,...
What are the Best Performing Social Media Platforms to Date?
What are the Best Performing Social Media Platforms to Date? Knowing which social media platforms are the best performing can help any content marketer to target the right people. As of March 2017, the most visited social media platforms are: Rank Platform Visitors...
Top 10 Questions to Ask Your Prospects to Get the Information You Want
Top 10 Questions to Ask Your Prospects to Get the Information You Want Going back and forth with queries to prospects demonstrates a lack of skill and professionalism – you want to make sure that you receive the answers to all your questions in one sitting. It’s...
Follow These 11 Industry Leaders to Improve Your Online Marketing Presence
Follow These 11 Industry Leaders to Improve Your Online Marketing Presence “Is it really about who you know?”, my business partner and friend asked me at a dinner table once. I looked at him, whipped out my phone and said, “If you can get the president of the country...
How Role Play with Colleagues Can Help Improve Sales Conversion Rates
How Role Play with Colleagues Can Help Improve Sales Conversion Rates Salespeople HATE role play. Probably because it’s an eye-opener into what they’re doing wrong. As much as they dislike role play, this practice can help them to improve their sales conversion rate....
Is Your Social Media Bringing in More Prospects?
Is Your Social Media Bringing in More Prospects? We’ve all seen it, a business creates a Facebook or a Twitter account, posts for a few months and then leaves their accounts dormant. Perhaps they figured that social media is unnecessary for their business growth? Or...
Creating an Effective 30 Second Elevator Pitch to Instantly Engage Prospects
Creating an Effective 30 Second Elevator Pitch to Instantly Engage Prospects An elevator pitch originates from the idea that if you were to meet someone in an elevator, you should be able to sell yourself within the time-frame of that elevator ride. Elevator rides...
Get Creative with Your Blogging. Here’s How!
10 Ways to Get Creative with Your Website Blog Did you know that there are over 152 million blogs on the internet, all serving information to the public and marketing their services? To have your blog as the number one source for information in your industry, you’ve...
Top 6 Sales Blogs to Follow for the Best Industry Knowledge
Top 6 Sales Blogs to Follow for the Best Industry Knowledge Sales, sales and more sales! At SnappSales, we live for everything sales related, whether it be blogs, start-ups stories, case studies or more. If you’re a sales professional, reading sales blogs can provide...
How to recover lost or lapsed clients
How to recover lost or lapsed clients Are lost customers really ‘” lost”, or can you somehow recover the sales? Research shows that Tweet: 80% of sales require 5 follow-up phone calls after the meeting. [Source: The Marketing Donut] via @snappsales Tweet: 44% of...
4 Best Ways to Maintain Communication with a Current Client
4 Best Ways to Maintain Communication with a Current Client Have you ever played broken telephone? It’s a game in which a message is passed on, in a whisper, by each of several people, and finally spoken aloud by the last person. Those who play the game tend to find...
Here is a List of 7 Things to Avoid When Putting Together a Winning Marketing Campaign
Here is a List of 7 Things to Avoid When Putting Together a Winning Marketing Campaign Today we’re looking at seven things to avoid when putting together a winning marketing campaign, but before you read this article make sure you have read Top 5 Marketing Trends for...
The Best Way to Respond to Common Sales Objections
The Best Way to Respond to Common Sales Objections In the sales world, objections are inevitable. The real triumph is learning how to respond to them so that you can save the deal. Often salespeople fail to respond to objections due to shock and fear. They do not...
4 Common Mistakes You’re Making in Your Marketing Strategy and How to Fix Them
4 Common Mistakes You’re Making in Your Marketing Strategy and How to Fix Them Marketing is a form of communication between you and your customer where you’re communicating the value your company can bring and your customer communicates his/her agreement by buying...
Why choose SnappSales as your #1 lead generation partner
Why choose SnappSales as your #1 lead generation partner? After speaking to business owners, salespeople and entrepreneurs, there was one common problem they faced: They wanted more leads for their business. With all the call centres and salespeople employed within a...
What is the importance of a social media presence for sales people?
What is the importance of a social media presence for sales people? Does a social media presence impact sales? Let’s take a closer look: In the year 2016, it was reported that there are 15,90 million users on Facebook, 320 million users on Twitter, 400 million users...
10 Marketing Myths that are true and will help your business grow
10 Marketing Myths that are true and will help your business grow If you’ve been in the marketing industry for a good period, you may have come across certain marketing myths. Ever heard that a cheaper product will always sell better than its competitor? Along with...
Cold Calling vs Warm Calling. What is the difference?
Cold Calling vs Warm Calling. What is the difference? It was American author Jeffrey Gitomer who first said that cold calling in sales was dead. In his experience, there are three truths about cold calling: • “Cold calling is the lowest percentage sale call. • Cold...
Top 5 Marketing Trends for 2017 and How to use Them
Top 5 marketing trends for 2017 and how to use them It’s that time of year again! The time when organisations re-look at the previous year and re-strategise for the current year. A time of fresh starts, new beginnings and reaffirmations of a brighter future. For the...
Lead Generation in the IT Industry
Lead Generation in the IT Industry Every industry is different, and what may work for the construction industry, for example, may not work for IT. Lead generation varies from industry to industry, and from target group to target group. To make sure you’re creating the...
4 Best Ways to Maintain Communication with a Current Client
4 Best Ways to Maintain Communication with a Current Client Have you ever played broken telephone? It’s a game in which a message is passed on, in a whisper, by each of several people, and finally spoken aloud by the last person. Those who play the game tend to find...
5 Questions Answered that Will Boost Your B2B Content Marketing
5 Questions Answered that Will Boost Your B2B Content Marketing Great news! 2016 market research shows that B2B Content Marketers performed better than last year. The annual research performed by The Content Marketing Institute in North America surveyed several...
4 Ways to Align Your Marketing and Sales Departments
4 Ways to Align Your Marketing and Sales Departments It’s typical that sales and marketing departments don’t see eye-to-eye. Sales labels marketing as paper pushers, academic and irrelevant, and marketing accuses sales of being simple-minded, according to a Harvard...
4 Tips on How to Get Your Marketing Off to A Bang Early in The New Year
4 Tips on How to Get Your Marketing Off to A Bang Early in The New Year Want to stay on top of your competition? Learn to do marketing right! A great marketing strategy starts at the beginning of the year, giving you an added advantage over competitors who fail to...
How to Generate Great Leads with Compelling White Papers
How to Generate Great Leads with Compelling White Papers Have you ever written a white paper for your organisation? It is said to help organisations capture more leads and solve problems. But if you’re sitting there still wondering, “What on earth is a white paper?”...
Is your sales team equipped for the sales follow up?
Is your sales team equipped for the sales follow up? If you had to do some serious introspection, would you confidently say that your sales team is equipped for the sales follow up? Three truths about sales follow ups: [Image: Lead Simple] 1. 43% of salespeople...
3 Ways to Stop Marketing to the Wrong People
3 Ways to Stop Marketing to the Wrong People Many companies do not see marketing as a core business activity, but as AJ Agrawal (CEO of Alumnify) says, “unless you can work solely on referrals, you're going to have to find clients and prove your worth.” Research...
Stop winging it: 10 Ways to create a sales proposal that won’t get rejected
Stop winging it: 10 Ways to create a sales proposal that won’t get rejected Once you’ve secured a meeting with your prospect, the proposal will do most of the talking. To close the deal, you will need a compelling sale proposal. But what makes a compelling proposal? A...
5 Books Every Sales and Marketing Person Should Read
5 Books Every Sales and Marketing Person Should Read “Reading opens up the mind and leads us to success”, my English teacher used to say. Apart from the stern voice she used when saying it, it’s true, many successful people are avid readers. Sales and marketing...
4 Things You Should know When It Comes to Email Marketing
4 Things You Should know When It Comes to Email Marketing You’ve heard the term “email marketing” thrown at you in meetings, online and by content marketing specialists, but do you know why email marketing is such a buzz word? To understand how to use email marketing...
Here’s How to Create a Content Marketing Strategy with A Small Budget
Here's How to Create a Content Marketing Strategy with A Small Budget It goes without saying that organisations with a large marketing budget can create great content, but although having a good budget for content marketing is a great plus, if you don’t have the...
Landing Page vs Website: Which is the best for your business?
Landing Page vs Website: Which is the best for your business? If you’ve heard the term “landing page” been thrown around by sales and marketing agencies, and you have no idea what it’s purpose is, you’re not alone. Many organisations have not tapped into the benefits...
10 Ways to Stay Relevant During the Holiday Period
10 Ways to Stay Relevant During the Holiday Period The holiday season is upon us and unless you’re in retail or selling something relevant for the season, your biggest worry is whether you will reach your sales goals during this period. With bonuses to pay and...
Intrinsic Motivation or Rewards? Which Results in the Most Sales?
Intrinsic Motivation or Rewards? Which Results in the Most Sales? Find Out Here! To be motivated means to be moved to do something. A person who feels no impetus or inspiration to act is thus characterized as unmotivated, whereas someone who is energized or activated...
How to Apply the Compound Effect in Sales
How to Apply the Compound Effect in Sales Darren Hardy’s self-help book, “The Compound Effect” has transformed businesses and leaders through its simple message: Make a habit of making the right choices daily. Every so often the sales industry makes us feel that the...
How to Develop a Growth Mindset in Sales
How to Develop a Growth Mindset in Sales “In one world, effort is a bad thing. It, like failure, means you’re not smart or talented. If you were, you wouldn’t need effort. In the other world, effort is what makes you smart or talented. You have a choice. Mindsets are...
How to Develop a Winning Sales Attitude
How to Develop a Winning Sales Attitude! I’m sure you’ve heard that success is 10% inspiration and 90% perspiration? Well, in sales, success is 10% inspiration and 90% attitude. Yes! your attitude can win you more sales! While a great product and compelling marketing...
Can You Improve Your Sales by Managing Your Mindset?
Can You Improve Your Sales by Managing Your Mindset? When we talk about a successful salesperson most of us mention traits such as persuasive, good with people and a good listener. But we don’t really think about the mindset. What does mindset have to do with sales?...
Is Prospecting Letting You Down? Learn How to Do It Better Here!
Is Prospecting Letting You Down? Learn How to Do It Better Here! Ask any salesperson and they will tell you they’ve heard of prospecting, but ask them how they prospect and you’ll get conflicting views. Prospecting is one of the most important ways a business can get...
Objectives faced as a database leader and how to overcome them
Objectives faced as a database leader and how to overcome them: By Phillip Cummings (Staff) One of the most crucial assets you need for the position of Database Leader is time management. Clients are waiting for you to compile a database for them and you therefore...
How Not Asking for the Sale is Failing You
How Not Asking for the Sale is Failing You A prospect will almost never come right out to you and say, “Okay, I want this product right now” unless they desperately need the product and they’re familiar with your brand. Let’s take the all so lovely TV commercials as...
Never Lose a Sale: Learn How to Prepare for Client Meetings!
Never Lose a Sale: Learn How to Prepare for Client Meetings! When a sales representative loses a sale because a client is just not interested in the brand, that’s okay. But when it happens because they were unprepared, that’s a different story! Preparation is key when...
The 7 Deadly Sins in Sales : Talking too much
The 7 Deadly Sins in Sales Talking too much Do you want to improve your closing rate? Learn to talk less… Talking too much gives an impression that you’re nervous, anxious and desperate. All these are traits that negatively impact your sales. Many sales people have...
The 7 Deadly Sins in Sales | Failing to Research
The 7 Deadly Sins in Sales Failing to Research Ever tried selling ice to an Eskimo? No matter how good of a salesperson you are, selling ice to an Eskimo would be an extremely difficult task. A task you can avoid if you conduct some research. Research saves you time...
We Made Dreams a Reality for 3 Start-ups
We Made Dreams a Reality for 3 Start-ups We recently embarked on a value drive to help three entrepreneurs build successful businesses. In partnership with Lionesses of Africa, women entrepreneurs who attended the Lean In breakfast in August were given the opportunity...
The 7 Deadly Sins in Sales
The 7 Deadly Sins in Sales Letting the Prospect Lead When prospecting, there are 7 deadly sins salespeople make. To help you, in the next coming weeks, we’ll be going through a series on these seven deadly sins. This week we talk about the mistake of letting a...
Why Every Business Needs a Digital Marketing Strategy
Why Every Business Needs a Digital Marketing Strategy Digital marketing spans a history of reply cards in magazines in return for floppy disks that contained a free offer or service. Today, it has taken a new, more advanced form. As more individuals prefer to do their...
How to Build a Content Posting Schedule
How to Build a Content Posting Schedule Do you have a content posting schedule for your organisation’s social media and marketing campaigns? How far into the year do you know what you’ll be posting about? There are many benefits of a content posting schedule,...
5 Tools to Automate Your Social Media Campaigns
5 Tools to Automate Your Social Media Campaigns We understand that you’re busy and don’t have all the time in the world to put in your social media campaigns. Although important, you wish you could do it in the shortest amount of time. There are a generous number of...
How To Overcome The Challenges Faced With The Recruitment Process
How To Overcome The Challenges Faced With The Recruitment Process By Martinique Ross (Staff) I have found that one of my challenges have been finding the correct Brand Ambassadors. Attracting, developing, and retaining quality talent has become so much more costly...
Becoming a Content Guru
Becoming a Content Guru By Greta Lamfel(Staff) Not all content is created equal, in actual fact, the majority of Bloggers and Writers have at some point failed to create good content. In my experience as a Content Creator I have learned valuable lessons to creating...
How to motivate your sales team to find better leads
How to motivate your sales team to find better leads A highly motivated team is at the crux of the success of your business. Sales reps are the ones in constant communication with your clients, if they are demotivated you will see it in your profit margins. It’s no...
What it’s like being the CEO of a growing Startup
What it’s like being the CEO of a growing Startup Have you ever wondered what it would feel like to be the CEO of your own company? Or perhaps you are a CEO and feel like that you can do more, be more. Let me tell you this, this is one of the most terrifying things...
Using the right Sales Hooks to Convert Leads
Using the right sales hooks to convert leads David Ogilvy was an Advertising Executive acclaimed as “The Father of Advertising”. He believed that to become an excellent advertiser, one had to understand his customer comprehensively. He worked on big campaigns with the...
The rewards of nurturing and cultivating leads
The rewards of nurturing and cultivating leads Lead nurturing is the process of building and maintaining relationships with...
Tips on How to Build an Effective Email List
Tips on How to Build an Effective Email List Did you know that every year your email marketing database reduces by 22.5%? This is because people’s contact details change over the years and others opt out of your mailing list. You will have to consistently generate new...
How to Get More Clients with Social Media
How to Get More Clients with Social Media Any business can benefit and increase traction with social media. Whether you’re selling a product or providing a service, it’s likely that your clients are active on social media. Why not take this to your advantage and meet...
3 Tips on how to rock being a Creative Designer
3 Tips on how to rock being a Creative Designer By Zoë Oosthuizen (Staff) As new as being a creative designer might be to you, I was in your position not too long ago. I never expected my life to change so dramatically after finishing my studies, I thought my life...
Why soft skills form such an important part of the sales process
Why soft skills form such an important part of the sales process “You should be more sociable; we can’t relate to you!” Ever heard these words from a Manager or Leader in your company? Maybe you’re frustrated at these words and wonder why you have to conform to skills...
A day in the life of a CIO
A day in the life of a CIO By Albert van Zyl (staff) First thing s first, what is a CIO? The CIO or Chief Information Officer plays a key leadership role in the critical strategic, technical and management initiatives — from security and algorithms to customer...
What it means to be a successful content creator.
Free Download “5 Easy Steps to Take Your Lead Generation to new Heights” What it means to be a successful content creator. By Lerato Maemo (Staff) Being a content creator comes with a high demand of strategy though social networking, with that an individual has to...
Hiring the Right People for Your Sales Department
Free Download “5 Easy Steps to Take Your Lead Generation to new Heights” Hiring the Right People for Your Sales Department Ever hired someone who you thought would propel your company to success but slowly realised that they are not a good fit? They probably “wowed”...
What is required of an Admin Manager?
What is required of an Admin Manager? By Lynda Wessels (Staff) Good administration systems is an essential part of running your organisation effectively and smoothly. Top Three Tips: An admin manager must be organised and detail-orientated in order to run day-to-day...
Driving Growth through Sales: Outwit, Outsell and Outlast Your Competitors
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