6 Mantras from the World’s Greatest Sales Leaders

What makes a good mantra? If you ask Tony Robbins, he’ll say; “Without gratitude and appreciation for what you already have, you’ll never know true fulfillment.” and if you ask Oprah Winfrey, she’ll say; “Be thankful for what you have; you’ll end up having more. If you concentrate on what you don’t have, you will never, ever have enough.”

They’re both exceptional mantras. But what makes a good mantra?

A good mantra is one that helps people move forward in life. Today, modern science explains mantras as a vibration or energy, that if used correctly, they can become a key to opening certain dimensions in one’s life. They are words to live by.

A mantra is meant to be recited daily so that your mind can believe it. Although there are plenty of mantras available, here are the top 6 mantras we thought are great for leaders, entrepreneurs and salespeople.

John Henry Patterson

“It is only those who do not know how to work that do not love it. To those who do, it is better than play.”

John H. Patterson was the founder and CEO of the National Cash Register Company. He was also the pioneer of modern sales training and developed the sales “script” as well as the four-stage sales cycle.

His mantra was that of hard work. He believed that one needed to plan their work and then work hard to achieve their goals.

David Ogilvy

“The worst fault a salesman can commit is to be a bore. Foster any attempt to talk about other things; the longer you stay the better you get to know the prospect, and the more you will be trusted.”

David Ogilvy was a sales and marketing legend in his day. He created iconic campaigns for the likes of Rolls-Royce and Dove. He was so successful in sales that his employer asked him to write a sales manual. His mantra was to always be entertaining and to avoid being boring in advertising.

Mary Kay Ash

“Everyone has an invisible sign hanging from their neck saying, ‘Make me feel important.’ Never forget this message when working with people.”

As a businesswoman and founder of a successful cosmetics brand, Mary Kay Ash was a pioneer for women in business and taught many to become better at sales. She believed in the golden rule, “Treat others as you would like them to treat you”. This comes through in her mantra of making every person she meets feel important.

Dale Carnegie

“Develop success from failures. Discouragement and failure are two of the surest stepping stones to success.”

Dale Carnegie began his sales career by selling correspondence courses to ranchers. He then moved to New York to begin public speaking classes that were frequented by salespeople and other business people. His famous book, How to Win Friends and Influence People instructs readers to become more effective communicators. Dale has multiple mantras, but all have the same theme – that of persevering through failure and climbing the ladder of success one step at a time.

Brownie Wise

“The ship anchored in the harbor rots faster than the ship crossing the ocean; a still pool of water stagnates more rapidly than a running stream.”

Brownie Wise can be credited for all the wonderful plastic containers you have in your home. Yep, she is the founder of Tupperware. Wise first spotted these containers when attending a sales meeting at a previous employer. The containers were collecting dust which prompted her colleague to bring them into the room. At first, the containers didn’t catch Wise’s attention, but when she accidentally knocked one over and it bounced instead of breaking when it fell on the floor, she thought they were special. This sprouted the Tupperware brand.

Brownie’s mantra was that of always keeping busy. She believed that one who gets up and does something is far better off than one who gives excuses for not taking the first step.

Billy Blanks

“Discipline is remembering what you want most, not what you want now.”

Billy Blanks is widely known for his Tae Bo workouts – which woman hasn’t come across his DVD’s? Although he’s popular for his workouts, Billy is also a successful salesman and motivator. His mantra in life is to discipline your body and mind to change your “wants”. Billy believes that when one has fully disciplined their mind, they can achieve big goals like losing weight.